On December 1, the FTC came up with some new regulations for the blogging community. Essentially, if we have a link included in our posts that we may make money with, they are suggesting we disclose in the post so our readers are aware.
I have always been open about anything I have received, or trips I have taken. Those are from companies and you may remember seeing a disclosure at the bottom of each post. I also do posts as a partnership with my Ad Network a lot too. I have always disclosed that information as well.
With these new rules, I will be changing up posts a bit and here’s how it will affect what you see. I just want to lay this out now so you aren’t like “What, Huh, Why are you telling us this?” I want to over-communicate then leaving you with questions.
So, going forward, if there is a post in which I have an affiliate link, meaning I may benefit from your clicking, purchasing or looking (just kidding, not really if you look) at that link, you will see the following message at the bottom of the post:
Disclaimer: This post contains an affiliate link. See my Disclaimer Policy for additional information.
Whew, that was a LOT of work! While the regulations do not state this is necessary for products or deals that I am simply advertising, I am just gonna play it safe and include it in any post where an affiliate link is included. Which means all of my store posts since I am an affiliate for many coupon printing sites.
You can also always review my Disclaimer Policy here (which also resides in the footer on my home page). As a matter of fact, I will be including a link to this very post in my Disclaimer Policy just so I’m square :)
If you are interested in a great recap, my friend Jessica wrote an interesting post here on the new law and how it pertains to the blogging community.
I do think the FTC would be better off putting their energy in, say, celebrities who endorse the latest diet fats and earn millions rather than bloggers who are providing a FREE service and earning a small income (I do realize there are some shady bloggers too though). However, I understand the true goal with these regulations is about being transparent. And, my ultimate goal is to follow regulations, not end up in jail (I doubt that would happen, but I really don’t want to go to jail) and to remain transparent to anyone that reads.
I feel I should also clarify that nothing on the site, content-wise or other will change. I hope you have seen that nothing has changed since you have read (and since I have become an affiliate for some companies). My mission stays the same: to help you save on what you need so you can spend on what you want. That’s it – period!
With all of that, do you have any questions or concerns? If not, then back to helping you SAVE!